Education

INFNET Institut, Rio de Janeiro, Brazil (2024 - 2025)

Master in Technology in Data Engineering: Big Data


Federal University of Santa Catarina (UFSC), Santa Catarina, Brazil (2023)

Master of Science in Computer Science


• Individual course in Computer Vision

• Project developed during this coursework in this link.


INFNET Institut, Rio de Janeiro, Brazil (2022 - 2023)

Master in Technology in Artificial Intelligence, Deep Learning and Machine Learning


State University of Rio de Janeiro (UERJ), Rio de Janeiro, Brazil (2019 - 2021)

Master of Science in Civil Engineering


• Emphasis area: Structural Dynamics

• Thesis title: "Investigation on the dynamic behavior of composite floors on rhythmic human actions considering different methodologies for the analysis of human comfort"

Link (in Portuguese)


Veiga de Almeida University (UVA), Rio de Janeiro, Brazil (2014 - 2019)

Bachelor degree in Civil Engineering


• Thesis title: "Structural design of reinforced concrete slabs"

Skills and assets

Python and associated libraries: sk-learn, numpy, pandas, scipy, matplotlib, seaborn;

SQL: DQL, DML and DDL;

Data visualization: Google Looker Studio;

Databases: Google Big Query, SQL Server, MongoDB e Apache Cassandra;

ELT tools: Kondado;

• Marketing tools for data extraction: HubSpot, Google Analytics, Google Search Console, Google Ads, Meta Ads;

• Project and time management: Toggl and Asana;

• Microsoft Excel and Google Sheets.

FEA programs: ANSYS, Abaqus

• Portuguese (native), English (advanced), French (basic), Spanish (basic).

Work Activities

ETALENT, Rio de Janeiro, Brazil (2021 - present)

Data Analyst


Main Activities:
• Ad-hoc analyses using SQL and Python;
• Responsible for data, dashboards, and automations (workflows) in the HubSpot CRM;
• Support for marketing/growth marketing analyses, such as: ICP, RFV, LTV, Inbound and Outbound funnels, and Sales Machine;
• Creation and maintenance of dashboards in Google Looker Studio;
• Development of a data warehouse to centralize all marketing data (Google BigQuery) with data ingestion through the ELT process (Kondado);
• Migration from RD Station Marketing system to HubSpot Marketing;
• Support for maintaining automations in Make (formerly Integromat);
• Algorithm modeling for products;
• Development of projects using LLMs, RAG, and Data Science tools.

State University of Rio de Janeiro, Rio de Janeiro, Brazil (2019 - 2021)

Research Assistant at Structural Dynamics Laboratory


• Develop research about numerical modeling for structural dynamics.

Publications

1. BRANCO, Nathalia de Almeida Castelo; SOUSA, Felipe Almeida de ; SILVA, José Guilherme Santos da. HUMAN COMFORT INVESTIGATION OF STEEL-CONCRETE COMPOSITE FLOORS SUBJECTED TO RHYTHMIC DYNAMIC ACTIONS. ce/papers, v. 1, p. 11-21, 2022.


2. BRANCO, Nathalia de Almeida Castelo; SOUSA, Felipe Almeida de ; CAMPISTA, Fernanda Fernandes ; SILVA, José Guilherme Santos da . Vibração de Pisos Devido a Atividades Humanas Rítmicas: Modelagem Experimental e Numérica. In: 3º Congresso de Ensaios e Experimentação em Engenharia Civil (TEST&E 2022), 2022, Lisboa. Atas do 3º Congresso de Ensaios e Experimentação em Engenharia Civil (TEST&E 2022). Lisboa/Portugal: Editora da NOVA School of Science & Technology (FCT NOVA), 2022. v. 1. p. 1-10.


3. BRANCO, Nathalia de Almeida Castelo; SOUSA, Felipe Almeida de ; SILVA, José Guilherme Santos da . Dynamic Structural Behaviour of Steel-Concrete Composite Floors Subjected to Rhythmic Human Activities. In: XLII Ibero-Latin-American Congress on Computational Methods in Engineering (CILAMCE 2021 - Online), 2021, Virtual Online Congress. Proceedings of the XLII Ibero-Latin-American Congress on Computational Methods in Engineering (CILAMCE 2021 - Online). Belo Horizonte/MG: Editora da Associação Brasileira de Métodos Computacionais em Engenharia (ABMEC), 2021. v. 1. p. 1-7.


4. SOUSA, Felipe Almeida de; BRANCO, Nathalia de Almeida Castelo; SILVA, José Guilherme Santos da . Vibration Analysis and Human Comfort Investigation of Floors when Subjected to Rhythmic Human Activities. In: XLII Ibero-Latin-American Congress on Computational Methods in Engineering (CILAMCE 2021 - Online), 2021, Belo Horizonte/MG. Proceedings of the XLII Ibero-Latin-American Congress on Computational Methods in Engineering (CILAMCE 2021 - Online), 2021. v. 1. p. 1-7


5. BRANCO, Nathalia de Almeida Castelo; SOUSA, Felipe Almeida de ; SILVA, José Guilherme Santos da. Investigação sobre o Conforto Humano de Pisos Mistos (Aço-Concreto) Submetidos a Ações Dinâmicas Rítmicas. In: XIII Congresso de Construção Metálica e Mista (XIII CMM 2021), 2021, Virtual Online Congress. Atas do XIII Congresso de Construção Metálica e Mista (XIII CMM 2021). Coimbra/Portugal: Editora da Associação Portuguesa de Construção Metálica e Mista (CMM), 2021. v. 1. p. 1-10.


6. BRANCO, Nathalia de Almeida Castelo; SOUSA, Felipe Almeida de ; SILVA, José Guilherme Santos da. Human Comfort Analysis of Steel-Concrete Composite Floors Subjected to Rhythmic Loadings. In: The International Congress on Structural Integrity and Maintenance (SIM 2021), 2021, Virtual Online Congress. International Congress on Structural Integrity and Maintenance (SIM 2021). Belo Horizonte/MG: Editora da Universidade Federal de Minas Gerais (UFMG). v. 1. p. 121-122.


7. SOUSA, Felipe Almeida de; AGUIAR, Jefferson Viana ; BRANCO, Nathalia de Almeida Castelo ; SILVA, José Guilherme Santos da . Dynamic Experimental Monitoring and Numerical Analysis of Floors Subjected to Human Activities. In: XLI Ibero-Latin American Congress on Computational Methods in Engineering (CILAMCE 2020 - Online), 2020, Virtual Online Congress. Anais do XLI Ibero-Latin American Congress on Computational Methods in Engineering (CILAMCE 2020 - Online). Belo Horizonte/MG: Editora da Associação Brasileira de Métodos Computacionais em Engenharia (ABMEC), 2020. v. 1. p. 1-7